An Ida Lundberg creation can be recognised by its minimalistic lines, structured compositions and feminine laborations. With a background in fine arts and pattern making, Ida received her formal fashion education at Milan’s Istituto Marangoni (which she was made an ambassador off in 2017.) After living and working in Italy for almost a decade Ida set up a studio in Paris in 2014 and thereafter opened her first shop in Sweden in 2016. Among memorable contribution she has designed couture gowns for the Cannes film festival, notable clients and been mentored by legendary designer Jimmy Choo OBE.